Tuesday, March 13 – Pre-Con Risk Management Training for Meeting Professionals
8:00 am - 12:00 pm
Deep Dive: Mitigating Meeting Disasters
$49 additional plus and optional box lunch ($25)
Brenda Rivers, JD
CEO, Founder
Andavo Meetings, Incentives and Consulting
www.andavomeetings.com
CMP-IS Domain: Risk Management – 4.00 CE credits
Bio
Brenda Rivers, JD, is the founder and CEO of Andavo Meetings, Incentives and Consulting. With a background is in hospitality law, she is certified by Institute of Crisis Management. Over the past twenty-five years, spanning 75 countries, Rivers and her team have guided Fortune 1000 companies and non-profits through event disruptions and catastrophes that include hurricanes, ice storms, serious medical emergencies, bomb threats, hecklers, homicide and even a horse running wild! She firmly believes that with today’s climate unpredictability, natural disasters, pandemics, acts of terrorism and active shooters there is a heightened duty of care for meeting sponsors to protect the safety of participants and safeguard the financial integrity and reputation of their organizations. In her experience Rivers finds that corporations have extensive risk management and legal teams who manage corporate risk, most corporate crisis plans fail to address the serious threats to an organization’s meetings and events.
Rivers and her team have developed a unique, interactive and empowering risk management strategy which aims to prepare event management teams for potential major event crises and threats, including pandemics, sexual harassment, natural disasters and terrorist attacks. In addition to training meeting teams, Rivers also speaks at the Hospitality Law Conference on the duty of care owed by organizations to keep their meeting attendees safe.
Session description and learner objectives
The training includes: active shooter training, evacuation and crowd control and how to handle their own fear and panic. Participants will leave this session feeling more informed, empowered and confident to know how to react, respond and recover from a meeting crisis.
Main Learner Outcomes:
- After attending this session, you will be able to:
- Develop a written assessment of your organization’s current state of preparedness
- Understand the 4 main elements and 12 key actions for meeting organizers to fulfill their legal duty of care.
- Draft a vulnerability study for all types of meetings and foreseeable crises
- Design and develop a replicable risk management playbook for your organization. The playbook includes:
- How to develop a risk management policy
- How to ready your resources, beginning in the RFP stage
- Develop a crisis response plan for each crisis
- Design the crisis communication strategy, with decision tree and participant messaging
- How to rehearse crisis scenarios in a pre-event and onsite setting
Training includes: A risk management workbook with templates, checklists for the vulnerability study, crisis response plans, crisis simulation exercises, crisis communication plan with sample messaging and recovery plan. A whitepaper will be available in soft copy after the training.
Overview of Training:
I. Presentation style and format:
The training is interactive with rounds of eight per table for discussion groups and scenario training. Each table will have sticky notes, an easel with large post it notes, and markers for discussion.
II. The Agenda:
- Introduction: Disparity between “perceived confidence and capable confidence” and how vulnerable you may be as a meeting professional.
- Discovery Process: How prepared are you? Write current reality statements which describe your organization’s strengths, weaknesses, gaps and priorities.
- Group Role Play: Discover what duty of care really means; develop action plan for each of the 4 elements of duty of care and learn how to integrate these into your risk management strategy.
- Draft a vulnerability study.
- The Ten-Minute Crisis Test – Interactive crisis scenario exercise to test response skills at a real-world event.
- Group Exercise: Discover and discuss what critical elements you would add to your organization’s risk management playbook.
- Design and develop your company’s crisis response and communication plan (facilitated group exercise).
- Group Case Study: Using a fictitious event, begin at the planning process and implement a risk management strategy up through onsite execution.
Tuesday, March 13 – Mindfulness Information Center Open House
1:00 - 2:00 pm
Mindfulness Information Center Open House
Holly Duckworth, CMP, CAE, LSP
www.hollyduckworth.com
CMP-IS Domain: NA
Bio
www.hollyduckworth.com
Holly Duckworth, CMP, CAE, LSP, has been a dynamic leader in the meetings industry since 2009, a New York Times contributor on the topic of mindful leadership keynote speaker, coach. Got stress? Bring it to Holly where she will teach you easy practices you can integrate into your day to reduce stress and increase profits. Holly brings MIC the mindfulness information center where you can pop in for a short talk on mindfulness, a full mindfulness experience or just ask her staff your questions on mindfulness in the workplace. IMEX named Mindfulness a 2018 future trend in meetings don’t get left behind. Bring mindfulness to your personal leadership style or your meetings by contacting – www.hollyduckworth.com
Session description and learner objectives
If you arrive at MIC a few minutes early come in to learn more about mindfulness is a casual open house setting. Pick up your mini-poster 7 Steps to Be A Mindful Meeting Professional.
Tuesday, March 13 – Planner Only Education
2:00 - 3:15 pm
Creating Authentic, Memorable and Impactful Event Experiences
Greg Bogue
Vice President of Experience Design, Maritz Global Events
Maritz Info
CMP-IS Domain: Meeting & Event Design – 1.00 CE credit
Bio
Vice President of Experience Design
Maritz Global Events
For over 30 years, Greg Bogue has been dedicated to creating messages and experiences that move people. As vice president of experience design, Bogue is applying the latest in neuroscience to help Maritz Global Events transform the way it designs and delivers exceptional meeting and event experiences for its clients.
Session description and learner objectives
Discover the process and strategy behind creating a people-centered, science-based methodology design approach to your conference/events that will really resonate with your customers, industry and across all borders. Join the Chief Experience Officer of Maritz Global Events for an interactive workshop to learn how to create a strategic framework for your event to help you identify an organizing principle, business objectives, key impressions and shared values—all with your guests in mind.
After attending this session, the attendee will be able to:
- Discover how to use the Maritz Event Experience Map to help you design for all 7 stages of an event
- Discuss how to re-imagine your event with your guest’s needs front and center
- Learn the value of having an organizing principle for every event
Tuesday, March 13 – Opening General Session
4:30 - 5:30 pm
CARPE CONFERENCE! How to get it done and have a lot more fun
Presented by America’s Top Humorista and MIC Conference Emcee
Christine Cashen, CSP, CPAE
christinecashen.com
CMP-IS Domain: Stakeholder Management
Speaker Bio
Fasten your seatbelt and enjoy the ride!
Christine Cashen delivers a fast-paced, hilarious program with useful content that makes her a sought after speaker worldwide. For more than 20 years, she has jazzed an amazing variety of audiences throughout the United States, Canada, South Africa and Australia. Christine is an authority on sparking innovative ideas, handling conflict, reducing stress and energizing employees.
Session description and learner objectives
We are all given what we need to succeed and Christine will help you put those skills to the best use. This program will help you:
- Play better with others
- Create a better day with more energy and time
- Discover how to have less stress and more funess
You don’t want to miss this presentation. Join Christine to “Carpe Conference” and take charge of what you can change today. You’ll leave feeling charged up, motivated and excited to get back to it.
Wednesday, March 14
7:00 - 8:00 am
Mindfulness Information Center Open House
Holly Duckworth, CMP, CAE, LSP
www.hollyduckworth.com
CMP-IS Domain: NA
Opening Remarks and Morning General Session
8:30 - 9:30 am
Designing Your Conference for the 21st Century
Presented by Mike Walsh
mike-walsh.com
CMP-IS Domain: Meeting & Event Design – 1.00 CE credit
Speaker Bio
Mike is the CEO of Tomorrow, a global consultancy on designing companies for the 21st century. He advises leaders on how to thrive in the current era of disruptive technological change. Mike’s bestselling books include ‘Futuretainment’ and ‘The Dictionary of Dangerous Ideas’. Each week he interviews provocative thinkers, innovators and troublemakers on his weekly podcast, ‘Between Worlds’. A true nomad, Mike travels over 300 days a year worldwide, researching trends, collecting innovation case studies and presenting on the future of business.
Session description and learner objectives
Most companies are simply not designed to survive. They become successful on the basis of one big idea or breakthrough product,’ says CEO Mike Walsh of Tomorrow, a global consultancy that helps design 21st century businesses. ‘The companies that will thrive in the near future are the ones not only embracing change but breaking the rules.’
Companies built to survive the future are no accident. They are a result of deliberate business design decisions smart leaders are making today. In his ongoing research on the world’s most innovative companies, Mike has organized these decisions into seven strategic priorities – that he will explore with audiences as a roadmap for their own reinvention.
In this keynote, Walsh will outline the megatrends shaping the future of business and consumer behaviour, and the lessons learned from successful Fortune 500 companies on leveraging disruptive innovation, adopting a data-driven mindset and leading change through digital transformation.
Learner Objectives:
- TBA
- TBA
- TBA
Wednesday, March 14 – Concurrent Breakout Sessions A
9:45 am - 10:45 am
Event Marketing Live & Unplugged
Presented by
Danielle Cote
LinkedIn
CMP-IS Domain: Marketing – 1.00 CE credit
Speaker Bio
Danielle is an advocate for peer-to-peer education, serves on the customer advisory boards for Chicago and Anaheim, and has participated as speaker at conferences hosted by ASAE, PCMA, MCI, Maritz Annual Supplier and Client meetings and variety of regional based networking events for event managers when invited. Danielle graduated from San Diego State University with a Bachelor of Science Degree in Business Administration with an emphasis in Marketing.
Session description
After attending this session, the attendee will be able to:
- Learn how to view your event from a strategic lens
- Get secrets on how to evolve to a strategic thinker
- Participate in an interactive workshop to start the process
FASTER TOGETHER: Accelerating Your Team’s Productivity
Presented by
Laura Stack, CSP, CPAE
TheProductivityPro.com
CMP-IS Domain: Project Management – 1.00 CE credit
Speaker Bio
The Productivity Pro, Inc.
Laura has been featured nationally on the CBS Early Show, CNN, NPR, Bloomberg, the New York Times, USA Today, the Wall Street Journal, Entrepreneur, and Forbes magazine. Laura has been a spokesperson for Fellowes, Microsoft, 3M, Skillsoft, Office Depot, Day-Timer, and Xerox. Her client list includes top Fortune 500 companies, including Starbucks, Wal-Mart, Aramark, Bank of America, GM, Wells Fargo, and Time Warner, plus government agencies such as the Internal Revenue Service, the United States Air Force Academy, the Census Bureau, the U.S. Senate, and the Department of Defense.
Session description and learner objectives
Don’t Slow Down—Team Up! With countless emails, constant communication, cascading deadlines, and seemingly endless meetings, it’s a wonder any of us gets anything done these days. You can try working harder or faster or smarter, but what really makes the difference is “teaming well.” A good team is the most powerful productivity machine in existence. Laura Stack’s F-A-S-T model mobilizes teams to be the most effective they can be, while keeping each other’s best interests at heart. Teams learn to work together Fairly, accept Accountability, apply Systems thinking, and maximize available Technology. An interactive assessment helps you evaluate your team’s current speed and rate of acceleration.
After attending this session, the attendee will be able to:
- Work together FAIRLY to build relationships, handle conflict, and improve cohesiveness
- Accept ACCOUNTABILITY to trust your team members, accept responsibility, and maximize performance
- Apply SYSTEMS thinking to make effective decisions, manage time, and increase efficiency
Facebook ROI: Organic and Paid Strategies for Your Event
Presented by
Andrea Vahl
AndreaVahl.com
CMP-IS Domain: Marketing – 1.00 CE credit
Speaker Bio
Speaker and Consultant
Andrea Vahl Inc.
Andrea Vahl is a Social Media Consultant and Speaker and is the co-author of Facebook Marketing All-in-One for Dummies. She was the Community Manager for Social Media Examiner, one of the most influential social media news sites, for over 2 years and has appeared in top lists on Entrepreneur.com and Inc.com. She is also a stand up comedienne.
Session description
What is working now on Facebook? How do you reach the right people to fill your events? Andrea Vahl, co-author of Facebook Marketing All-in-One for Dummies, will share the specific tactics to get more organic reach including Facebook Live, Videos, and when to post. We’ll also dive into Facebook ads and how to approach your targeting and budget so that you are getting the best bang for your buck. You’ll walk away with a plan on how to approach your Facebook Marketing Strategy for your next event.
After attending this session, the attendee will be able to:
- Learn the best tactics to get the most organic reach and engagement with your Facebook posts
- Develop a Facebook Ad plan to promote your event
- Learn how to target your ads effectively and determine which ads work best for you
Business Success by Outlining Your Events’ Cycles of Service™
Presented by
Ruby Newell-Legner
7starservice.com
CMP-IS Domain: Stakeholder Management – 1.00 CE credit
Speaker Bio
Ruby Newell-Legner
President
7 Star Service
Fan Experience Expert, Ruby Newell-Legner, offers 7 Star Service solutions to amplify your brand and bottom-line. Through consulting and training she has designed customized premium service programs for more than 1000 businesses ranging from 29 professional sports teams to the Burj Al Arab, frequently referred to as the only 7 Star hotel in the world. Ruby served as 2015-16 National President for the National Speakers Association.
She inspired new service cultures for executives, managers, and guest relations staff to enhance the visitor experience for venues hosting Super Bowl XLI, the 2003 Shell Grand Prix of Denver, the 2008 US Open (tennis), the 2010 Olympics and the 2006 & 2013 Grey Cup.
Session description
Ruby’s decade of work with the Burj Al Arab, frequently referred to the only 7 Star Hotel in the world, gives her the experience to elevate your service delivery and shine for your clients. Working side by with side Jumeirah Group leaders in Dubai, United Arab Emirates, Ruby has developed a proprietary 7 step process to promote 7 Star Service. In this session, Ruby reviews her proprietary process to promote 7 Star Service by providing a roadmap for positive interactions with meeting attendees by outlining the attendee’s Cycles of Service™. She offers templates and includes case studies of how she has worked with various groups to:
- enhance their service delivery (with scores of up to 100% customer satisfaction)
- escalate customer loyalty (with regular attendees increasing from 5500 to 14,000)
- increase customer retention (with an 85-90% renewal rate)
After attending this session, the attendee will be able to:
- Attendees will learn how to outline the Cycles of Service™ for their specific meeting, conference or event
- Attendees will learn how to clarify expectations for each step of the Cycles of Service™ for their specific meeting, conference or event
- Attendees will discover interactions that are critical to service excellence and then design experiences that are unique and memorable
More than a Meeting: Turn Your Event into a Movement
Presented by
Greg Bogue
Maritz Info
CMP-IS Domain: Meeting & Event Design – 1.00 CE credit
Speaker Bio
Vice President of Experience Design
Maritz Global Events
For more than 30 years, Greg Bogue has been dedicated to creating messages and experiences that move people. As vice president of experience design, Bogue is applying the latest in neuroscience to help Maritz Global Events transform the way it designs and delivers exceptional meeting and event experiences for its clients. In his role, he is focused on improving the guest experience in meetings, events and incentive travel programs to create better value for both organizations and their guests. Bogue works closely with client teams to elevate the guest experience and ensure the evolution of event design. He is creative catalyst who can quickly synthesize a message and help organizations deliver it to their guests at a higher level. Bogue is a certified Experience Economy Expert by Jim Gilmore, a renowned experience expert and coauthor of The Experience Economy. In 2014, Bogue was awarded the prestigious Experience Management Achievement Award by Strategic Horizons LLP for his significant contributions in creating new-to-the-world experience offerings and approaches to Maritz Travel Company. In 2015 Bogue was honored as one of the 25 Most Influential People in the Meetings Industry by Successful Meetings Magazine and most recently Bogue was named a 2017 Changemaker by MeetingsNet.
Session
After attending this session, the attendee will be able to:
- Identify three key differences between staged experiences and movements
- Explain why the era of “blind” attendance is ending and how personal values will impact decisions to attend your events in the future
- Describe how a concise Organizing Principle drive better design decisions and investments
10:00 am – 10:20 am – Mindful Meeting Professional: How Your Personal Presence Creates Meetings That Matter
Holly Duckworth, CMP, CAE, LSP
www.hollyduckworth.com
CMP-IS Domain: NA
Speaker Bio
www.hollyduckworth.com
Holly Duckworth, CMP, CAE, LSP, has been a dynamic leader in the meetings industry since 2009, a New York Times contributor on the topic of mindful leadership keynote speaker, coach. Got stress? Bring it to Holly where she will teach you easy practices you can integrate into your day to reduce stress and increase profits. Holly brings MIC the mindfulness information center where you can pop in for a short talk on mindfulness, a full mindfulness experience or just ask her staff your questions on mindfulness in the workplace. IMEX named Mindfulness a 2018 future trend in meetings don’t get left behind. Bring mindfulness to your personal leadership style or your meetings by contacting – www.hollyduckworth.com
Session
- What is presence and mindfulness?
- Access research on mindfulness in life and business.
- Learn what tools are out there to support you in mindful living.
Turning Sponsorship into Brand Experiences: 30 Years of BIG IDEAS
Presented by
Betsy Wiersma
campexperience.com
CMP-IS Domain: Marketing – 1.00 CE credit
Speaker Bio
Betsy Wiersma
Camp Experience Founder
Wiersma Experience Marketing
Betsy Wiersma is known for BIG IDEA thinking and ROI: Return on Ideas. After years of service leading the national events industry on the President’s Council for the International Festivals and Events Association, the Advisory Board for Special Events Magazine and with ISES, the International Special Events Society, Betsy now focuses on Wiersma Experience Marketing, her own consulting and event marketing company based in Denver, CO. Author of many books including the event text book, Exceptional Events: Concept to Completion, Betsy’s seminars provide event producers and marketers across the globe with everything from basic tips to complex case studies. As an international speaker and trainer, Betsy has spoken in Italy, Korea, Singapore, New Zealand, The Netherlands, Germany, Canada, Scotland, Jamaica, Spain, and Australia, as well as cities throughout the United States. Winner of three worldwide ESPRIT Awards for event excellence, Betsy was the first inductee into the Colorado Meetings and Events Magazine Hall of Fame as Best Events Planner. She now focuses on her 13-year-old educational retreats and network of 5000 amazing women called CampExperience™ Network which has raised over $400,000 cash and $500,000 in-kind support for women’s charities in Colorado and around the world.
Industry Bio
Award-winning event producer and sponsorship marketer Betsy Wiersma brings her 30+ years of ideas to this fun and interactive session.
Betsy will explore her event and meeting production case studies where sponsors find measurable results from their sponsorship investment.
Learner Objectives:
- A review of ideas and outcomes to get yourself in the creative sponsorship mindset
- Get Up And Get: Interactive exercise for What We want and What We Can Give
- Plenty of Ideas to Steal and Make them your own with your sponsor’s personal agenda
Wednesday, March 14 – Concurrent Breakout Sessions B
11:00 am - 12:00 pm
Mitigating Meeting Disasters: Creating Safe Meetings in an Unsafe World
Presented by
Brenda Rivers, J.D.
andavomeetings.com
CMP-IS Domain: Risk Management – 1.00 CE credit
Speaker Bio
Rivers and her team have developed a unique, interactive and empowering risk management strategy which aims to prepare event management teams for potential major event crises and threats, including pandemics, sexual harassment, natural disasters and terrorist attacks. In addition to training meeting teams, Rivers also speaks at the Hospitality Law Conference on the duty of care owed by organizations to keep their meeting attendees safe.
Session description
After 25 successful years as a CEO in the Meeting & Incentive industry, Brenda Rivers knew there was a better way to ensure her meeting clients were not only ready but able to deal with whatever potential disaster could come their way. In this content rich session, Brenda will share a new, collaborative approach to building, executing and most importantly, selling your C-Suite on an exceptional and cost-effective method for ensuring your company is ready… for anything. Participants will engage in a discovery process that puts their crisis management skills to the test.
After attending this session, the attendee will be able to:
- Assess your current state of preparedness and understand your duty of care
- Design a vulnerability study to assess risk of disruption and crises for your event
- Develop a crisis management and communication playbook
The Power of Live: How to Make Offline Events Matter in an Online World
Presented by
Chris Kearney
CMP-IS Domain: Meeting & Event Design – 1.00 CE credit
Speaker Bio
Chris Kearney
Regional Manager, Event Solutions
Cvent
Chris is originally from Boulder, Colorado and attended Colorado State University where he earned a B.S in Hospitality Management and a Minor in Business. Chris has been with the Cvent team for over six years and has held various roles within the company. He was one of the founding members of the Cvent London office and spent over two years helping to grow the office from three to more than 45 employees when he returned to the states in June of 2015. Chris currently resides in Denver, Colorado with his wife, where he enjoys snowboarding, hiking, fishing, and all things outdoors.
Session description
We’ll look at key event and marketing technology trends which amplify the on-site attendee experience and the power of human connection. Learn how to extend the life of the community created at a live event through digital, mobile and social.
After attending this session, the attendee will be able to:
- How investment into marketing automation has seen the rise of the marketing cloud
- How big data is leading to new hyper-personalization for improved experiences for attendees
- Creating human connections to improve your events
DecisioNinjas! ™ Building the Next Generation of Meetings Industry Problem Solvers
Presented by
Bob Wendover, CSP
commonsenseenterprises.net
CMP-IS Domain: Strategic Planning – 1.00 CE credit
Speaker Bio
Bob Wendover, CSP, is the award-winning author of ten books including Figure It Out!, Crossing the Generational Divide and Two Minute Motivation. He has been researching and writing about workforce trends for more than 30 years. Along with ten years on the faculty of the University of Phoenix, Bob has served as a special advisor to the American Productivity and Quality Center along with numerous studies on workforce trends. Bob is a past president of both the Rocky Mountain chapter of ATD and NSA-CO and was a founding member of the Meetings Industry Council here in Denver.
Session description
Are you a DecisioNinja™ – someone who works independently, takes smart risks, thinks three and four steps ahead and inspires those around you to do the same? Based on interviews with more than 2700 senior leaders and managers, you’ll discover how the best decision makers share eight attributes that propel them past their peers. In today’s crazy-busy meetings industry, the ability to make effective decisions in a timely way separates those who lead from those who follow. Join us for an engaging and energy-filled session that will help you boost your career trajectory. Walk away with practical strategies for improving your own decisions and the decisions of those around you.
After attending this session, the attendee will be able to:
- Identify the eight attributes of a DecisioNinja.™
- Explain the 5Cs of Problem Solving™ and how it can be applied in the meetings industry
- Identify at least five strategies for improving the decisions of those around you
How New Technology & AV Will Drive Meeting Design
Presented by
Simon Melser
CMP-IS Domain: Meeting & Event Design – 1.00 CE credit
Speaker Bio
Session description
Get a backstage pass to your General Session! Get up close and personal to the latest in Corporate Theatre Technology. Experience the latest technology in lighting, video and décor to expose the why and the how behind the what to transform your general sessions. Find out how you can leverage the latest AV technology without breaking your budget.
After attending this session, the attendee will be able to:
- To provide insight into the latest innovations in the use of lighting, video and décor on your main General Session Stage
- Discover how Projection Mapping can be simplified while maintaining its WOW factor
- Explore the use of Virtual Reality for Set and Room Design
Connecting The Dots: What Does All The Disruption Mean From A Strategic View
Presented by
Michael Dominguez
CMP-IS Domain: Stakeholder Management – 1.00 CE credit
Speaker Bio
Michael Dominguez is the Chief Sales Officer for MGM Resorts International providing for the transient and group segments for the company as well as industry relations, diversity sales and MGM Resorts Events & Production Services. Michael is actively involved in leadership roles in the Meetings and Events Industry and currently serves as a Past Chairman on the International Board of Directors for Meeting Professionals International and sits on the US Travel Executive Committee.
Session description
The year of 2017 was like no other we have seen in decades. From disruption of technological forces that are changing the way we work and play to changes in Washington which will take time to understand its full impact, it is important to understand the context of what is taking place. The speed of change is a force that we will all wrestle with over the next decade.
As the economic environment and hotel structure continue to change at a rapid pace, it is important to understand the current outlook, economic concerns and forecasts that will dictate behavior in all business environments. The impacts of global political and economic instability still exist although the global economy is growing together for the first time in modern history.
Our world has become much more complex with a variety of issues from, cyber security, meetings advocacy, behavioral changes and Health & Wellness leading the charge. In this dynamic session, industry veteran Michael Dominguez shares the latest trends in the hotel industry and how they affect your meetings and incentives.
Gain a better understanding of the economic environment, how structural changes will have an impact in 2018 and beyond, identify ways to optimize your ability to maneuver through this quickly changing environment. We will also explore the internal and external forces that will continue to pressure meeting design, content dissemination and the need to understand we no longer have attendees, but rather participants in meetings.
By attending this session, the attendee will:
Understand the need to move fast in changing organizational structure
Take a look at the impact of global political and economic forecasts
Review industry forecast for the US and Global sectors
Understand new competition and disruptive forces that will move us all
Understand behavior changes in audiences of the future
Bringing Mindfulness To Your Meeting
Holly Duckworth, CMP, CAE, LSP
www.hollyduckworth.com
CMP-IS Domain: Project Management – 1.00 CE credit
Speaker Bio
www.hollyduckworth.com
Holly Duckworth, CMP, CAE, LSP, has been a dynamic leader in the meetings industry since 2009, a New York Times contributor on the topic of mindful leadership keynote speaker, coach. Got stress? Bring it to Holly where she will teach you easy practices you can integrate into your day to reduce stress and increase profits. Holly brings MIC the mindfulness information center where you can pop in for a short talk on mindfulness, a full mindfulness experience or just ask her staff your questions on mindfulness in the workplace. IMEX named Mindfulness a 2018 future trend in meetings don’t get left behind. Bring mindfulness to your personal leadership style or your meetings by contacting – www.hollyduckworth.com
Session description
Your audiences are a stressed out. They don’t need more information they need to know how to apply the information they have. And so are you. In this small group concurrent session you will hear case studies of companies actively infusing mindfulness into their meetings. Companies like Google, Aetna, Moss Adams and more. Walk away with one idea you can champion in 2018 that make your meeting the mindfulness trendsetter for your industry.
- Define what mindfulness is, and is not
- Expand your knowledge of researched strategies you can use to integrate mindfulness into every meeting.
- Assess one mindfulness technique that can be used in your meetings to increase the value of your meetings for attendees from all industries.
Innovation Zone – Ideas to Action
Presented by
Christie Ward, CSP
CMP-IS Domain: Stakeholder Management – 1.00 CE credit
Speaker Bio
Christie Ward, CSP is a nationally acclaimed leadership and communication expert known for high-content, high-energy workshops and keynotes that get results. A fearless facilitator who tackles the tough subjects, Christie’s workshops are highly customized to meet organizations’ specific needs and are interwoven with real-world stories and actionable tactics. Since 1999, when she founded The Impact Institute, Christie has focused on communication, leadership, and teambuilding topics that result in more productive teams and effective leadership. Highlights include lowering union grievances at an AT&T division by 66%. In addition, she personally coached the World Champion of Public Speaking for the year 2000. Previously, as Director of Training for CareerTrack, Inc., Christie coached and managed 200 of the best professional trainers around the world.
Session description
Ever want to just sit down with your peers and finally nail that great idea to the ground? You’ve kicked it around but not come up with a solid plan. You need some advocates in the same business as you are to play devil’s advocate with you, but you haven’t found the time or space to engage them and make it happen.
This year at MIC, you will get your chance. We are offering an opportunity to bring your idea, gather with your peers and collaborate to finally create a solution you can implement. We can’t do this alone. Those who come with ideas can share them briefly to the whole group, and everyone can choose what they want to work on. You will work in groups of from 5-7 people, ideal for being heard and getting work done. You will leave with a plan and a group to support you through to your implementation of that great idea. Come make your idea a reality at the Innovation Zone, MIC 2018.
- Choose a challenge you are having with the profession, or join someone else who’s having a similar challenge, and clearly articulate the issue or problem.
- Discover what the barriers are to solving the problem and identify steps to mitigate these barriers and determine possible options.
- Take part in a collaborative problem solving session with your peers to determine action steps to implement a new solution.
Leave with an action plan and accountability partners to cheer you on. This is your opportunity.
Wednesday, March 14 – Concurrent Breakout Sessions C
2:30 - 3:30 pm
Thriving in Chaos – Career Growth
Presented by
Corinne Hancock, MCC
corinnehancock.com
CMP-IS Domain: Risk Management – 1.00 CE credit
Speaker Bio
Corinne Hancock was on the front lines, building teams in high-pressure, stressful situations around the globe as the Director of Clinics for Project CURE, and as a State Department contracted leadership coach. She brought together multi-generational, multi-cultural teams to train leaders, open clinics and deliver medical care in some of the most remote locations on the planet. Corinne truly knows how to THRIVE in CHAOS!
Session description
In business and in life, we’re put to the test not when things are going right, but when they get chaotic. How we react can be the difference between success and failure, and determine whether our team comes together or falls apart. Learn strategies to adapt your thoughts and plans on a moment’s notice, lead through uncertainty, and thrive in chaos.
Using Corinne’s Chaos Ready Framework, we’ll explore how to get yourself chaos ready and how to stay in a mindset focused on solutions when chaos hits. We will explore what you do, how you respond and who you are during times of change and disruption.
After attending this session, the attendee will be able to:
- Understanding and clarity on how your thoughts, actions and language influence others, and impact your ability to participate and thrive in chaos
- A tested framework to prepare yourself and your team to thrive in chaos, no matter the environment
- Tools and exercises you can immediately use to engage and inspire both yourself and your team regardless of situation
Search and Be Searched: What EVERY Meeting Planner Needs to Know About How Protect Their Brand Online
Presented by
Heather Lutze, CSP
findability.com
CMP-IS Domain: Marketing – 1.00 CE credit
Speaker Bio
Heather Lutze, CSP
Founder and Professional Speaker
Findability University
My background is working for Yahoo! for five years as a Search Marketing Trainers for Million Dollar Advertisers. 3 Published books: Findability Formula, Thumbonomics and Marketing Espionage. My witty, no geek speak style leaves the attendees with optimism they can do it themselves. I have run my own search marketing agency for 13 years and work with meeting planners globally.
Session description
Have you Googled your events? Why do those search results show up in web, images and video? 82% of all potential attendees will search for your event name and what shows up can make or break your event! Learning how to control what your searchers “see” when they search for your association, event or conference is possible. This session will pull back the curtain and show you the blinds spots and quick tips that will make your event look its very best in online search results. Go ahead Google yourself!
After attending this session, the attendee will be able to:
- Attendees will learn 3 critical elements that they need to watch, keep track of and adjust for maximum impact to fill seats and protect their brand
- Attendees will learn how to be “Chief Listening Officers” for their events. Keeping an ear to the ground in search and social
- Attendees will leave with an action list of easy, non-techie SEO and Brand Reputation Management tips they can go back and implement right away
Duty of Care; Protecting our Attendees and Exhibitors in an Uncertain World
Presented by
David DuBois, CMP, CAE, CTA, FASAE
President and CEO
International Association of Exhibitions and Events™
Michael Dominguez
Senior Vice President of Corporate Sales
MGM Resorts International
CMP-IS Domain: Risk Management – 1.00 CE credit
David DuBois Bio
David DuBois is the President and CEO of the International Association of Exhibitions and Events™ (IAEE). As IAEE’s president, DuBois is responsible for the management of 23 full-time professional staff, producing the annual business operating plan and budget, overseeing the support of all meetings of governance units, leading business development, directing fund raising efforts, advocating for the industry and the organization’s members, providing organizational leadership and strategic counsel to the board. Also, he serves as the association’s representative with industry coalitions, partner organizations and strategic alliances.
DuBois began his career with Sheraton Corporation in various sales positions including Regional Director of Sales and the Director of Marketing Programs. He has served as both President and CEO, and Senior Vice President at the Professional Convention Management Association (PCMA) where he was responsible for all operations and a $7 million budget. As Senior Vice President he managed the development of 15 new chapters and was responsible for magazine advertising sales and membership recruitment and retention.
DuBois has also served as both the Chief Operating Officer at Meeting Professionals International (MPI) from 1996-2000. During this time, he supported programs and services for more than 16,000 members worldwide, and served as the Executive Vice President of the MPI Foundation. David has also served as MPI’s Vice President of Sales and Key Account Management and Vice President of Corporate Services.
Most recently, DuBois has served as President and Chief Executive Officer of the Fort Worth Convention and Visitors Bureau where he had oversight and full responsibility of 42 staff, with the responsibility of attracting convention and tourism business with a $8.5 million budget.
DuBois has also served as a board member of the American Society of Association Executives (ASAE); Chairman of the Board of Directors for the Texas Society of Association Executives; board member and Chairman of the Dallas-Fort Worth Tourism Council; and board member of the Fort Worth Chamber of Commerce. He currently serves on the board of directors for the Convention Industry Council (CIC) as its Immediate Past Chairman. He also sits on the Board of Directors for the Meetings Mean Business Coalition as well as the U.S. Travel Association.
Michael Dominguez Bio
Michael Dominguez is the Chief Sales Officer for MGM Resorts International providing for the transient and group segments for the company as well as industry relations, diversity sales and MGM Resorts Events & Production Services. Michael is actively involved in leadership roles in the Meetings and Events Industry and currently serves as a Past Chairman on the International Board of Directors for Meeting Professionals International and sits on the US Travel Executive Committee.
Session description
A top priority of our industry is the safety and security of our attendees, members, exhibitors and employees. This session will discuss the status of The Exhibitions and Meetings Safety and Security Initiative (EMSSI) which is supported by more than 60 organizations. Learn what hotels, venues and meeting professionals are doing to protect everyone and what you can do to help mitigate and protect your event from future disruptions or horrific incidents
After attending this session, the attendee will be able to:
- Better understand the obligations that we have relative to our “Duty of Care” in the meetings and events industry.
- Review the many positive outcomes and opportunities of the EMSSI (Exhibitions Meetings Safety and Security Initiative)
- Learn more about the “Four C’s” of Safety and Security: Caution, Cops, Canines and Cameras
2:30 pm – 3:00 pm – Personal Practices For Mindfulness & Mindful Meditation
Holly Duckworth, CMP, CAE, LSP
www.hollyduckworth.com
CMP-IS Domain: NA
Speaker Bio
www.hollyduckworth.com
Holly Duckworth, CMP, CAE, LSP, has been a dynamic leader in the meetings industry since 2009, a New York Times contributor on the topic of mindful leadership keynote speaker, coach. Got stress? Bring it to Holly where she will teach you easy practices you can integrate into your day to reduce stress and increase profits. Holly brings MIC the mindfulness information center where you can pop in for a short talk on mindfulness, a full mindfulness experience or just ask her staff your questions on mindfulness in the workplace. IMEX named Mindfulness a 2018 future trend in meetings don’t get left behind. Bring mindfulness to your personal leadership style or your meetings by contacting – www.hollyduckworth.com
Session description
Are you skeptical about mindfulness? Science is now proving the power of mindfulness in our world of overwhelm. In this short talk Holly will share with you two mindfulness practices that don’t require you to sit in the lotus position. You will learn how research is making mindfulness a proven business strategy to reduce your stress and provide you a healthier life. Pick up your mini-poster 7 Steps to Be A Mindful Meeting Professional.
Participation, Activity, Conversation and Community: Using Research to Design Powerful Meetings and Memberships for Millennials and Beyond
Presented by
Josh Packard Ph.D.
joshpackard.com
CMP-IS Domain: Human Resources – 1.00 CE credit
Speaker Bio
Josh Packard Ph.D.
Professor of Sociology and CEO, The Packard Group Consulting
The Packard Group
I am the CEO of The Packard Group, a strategic consulting firm and the Executive Director of the Social Research Lab and a professor of sociology at the University of Northern Colorado. My research has appeared in both academic and trade publications. I earned my Ph.D. in Sociology from Vanderbilt University. My research-driven insights reveal opportunities in places organizations, entrepreneurs and executives have been conditioned to ignore. As an expert in organizational commitment and design, I help you to think differently in order to drive true and lasting innovation and client engagement. I’ve been a keynote speaker for numerous groups and thousands of people including the National Speakers Association and local chapters of PCMA and MPI.
Session description
Millennials are one of the most unique generations to emerge in the United States. Their deep institutional distrust impact nearly all of their experiences and decisions. Social life has been altered dramatically as millennials disengage from nearly all traditional institutions. The way people work is even changing. Employees are more likely to be working on contract for multiple employers, and they’re more likely to be self-employed.
After attending this session, the attendee will be able to:
- Increase your capacity to identify which social trends are impacting your organization
- Gain a deeper understanding of why millennials appear to be so different than previous generations
- Develop the skills of relational authority in order to connect deeply with millennials around issues they care about
Wednesday, March 14 – Closing Keynote
3:45 - 4:45 pm
Bringing Amazon Survival Skills to Business
Presented by
Yossi Ginsberg
ghinsberg.com
CMP-IS Domain: Risk Management – 1.00 CE credit
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Session description and learner objectives
Yossi’s ‘Amazon Survival Skills for Business’ is a mesmerizing storytelling session that will keep audiences riveted to the edge of their seats. However, this total absorption facilitates also a deep learning experience. Yossi’s counter-intuitive insights will expand horizons, open new dimensions and facilitates new possibilities. What can be learnt from a man who survived against all the odds in the Amazon Jungle?
Yossi Ghinsberg is a master storyteller with an epic story to share. Lost alone in the midst of the Amazon rainforest for three weeks, he not only survived, he found new meaning for his life and work. The author of the international bestseller ‘Jungle’ , now a major motion picture starring Daniel Radcliffe, Yossi was recently rated as one of the top ten speakers in the business. His survival skills for business are designed to shift your attendees’ perspective and inspire them to always assume responsibility, taking their game to the next level. His energy is contagious – his insights mind-bending and counter-intuitive.
After attending this session, the attendee will be able to:
- Survival is not a negative. Survival is a desired state for the workplace, driving everyone to their peak performance
- Survival should be part of the work culture since survival is an intense competition where everybody wins, and no one loses
- Survival equals peak performance – peak performance of all faculties – physical, mental, emotional and spiritual – all are at the top of their game and consolidated on one single purpose
Speaker Bio
Yossi Ghinsberg’s business adventures include: a tech entrepreneur in the heart of Silicon Valley, VP of a groundbreaking medical corporation and the visionary behind Chalalan the most celebrated eco-resort in the Bolivian Amazon. A world explorer and epic storyteller, he is a graduate of philosophy and business administration from Tel Aviv University. His book ‘Jungle’ has sold millions of copies globally, aired as a docudrama on Discovery Channel and has been produced as a major motion picture starring Daniel Radcliffe, entitled Jungle.
Yossi has met with world leaders, bringing his Amazon survival skills to institutes and organizations worldwide. He knows survival like no one else, and he knows why it is important for businesses to learn and embed these survival principles. Yossi advises leaders and teams worldwide on how to awaken their ‘Day to Day Hero,’ following a set of natural survival skills we have all forgotten that we possess. His unique insights are counter-intuitive, mind-bending and nothing short of transformational for individuals and organizations today.
Yossi knows that the old Darwinian approach is wrong, limiting and dated, and yet so prevalent. There is a new way of thinking about leadership and business with new science behind it. Fascinating and enlightening, Yossi is an epic storyteller who has shared the stage with luminaries such as Bill Clinton, Richard Branson and Wayne Dyer.
